Gold Coast Trading Co. ‘North African Games – #Bootlegmerch’ Lookbook

Seattle by way of Cote d’Ivoire clothing label Gold Coast Trading Co. has been hard at work prepping the latest line of its symbolism-filled gear. Founding designer Emeka Alams recently unveiled the first installment of GCTC’s new lookbook North African Games – #BootlegMerch. Inspired by the history and people of North Africa the collection takes a nostalgic look at the fictional setting for the 1990 Tunisian North African Games while exploring an alternative view of the times and storytelling around the region. The release features tees, tanks, long sleeves and accessories. The collection will be available at select shops in South Africa, Japan and France and in limited quantities online. Have a look at the collection below.

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